About Samantha Lane

Samantha is a marketing professional with a passion for branding, design, and creative content. She earned her degree in Communication and Media from DePaul University in Chicago, IL, with a focus on Public Relations, Advertising, and Event Planning. Her diverse background in marketing, graphic design, and content creation allows her to bring a fresh, results-driven approach to real estate marketing.

As the Marketing Director for Living by the Coast Realty Group, Samantha collaborates closely with agents to develop personalized marketing strategies that highlight their unique strengths and properties. Her ability to merge creativity with data-driven insights ensures impactful branding, compelling content, and effective social media campaigns.

In her free time, Samantha enjoys soaking up the sun at the beach, painting, reading, and exploring Wilmington’s vibrant local scene. You can often find her spending time with friends and listening to live music at Dockside, Jimmy’s, or Seven Mile Post. She also loves relaxing with her dog, Indy, and discovering new creative outlets.

With a commitment to innovation and a passion for helping others succeed, Samantha plays a vital role in elevating Living by the Coast Realty Group’s brand and marketing initiatives.